Mitsubishi Motors Malaysia (MMM) has reported the highest sales figure of 14,184 units registered from April 2014 – March 2015. This is the company’s highest sales achievement since its establishment back in January 2005.
The record for 2014 financial year performance capped an all-time record for the company with sales increasing 12.8% from the previous financial year. This achievement also marks the company’s 10th year in operations.
The strong performance was partly due to overall company’s momentum, driven largely by a surge of sales for MMM’s first local assembled crossover, the Mitsubishi ASX. Since its introduction in February 2014, total sales of the Mitsubishi ASX is 3,299 units contributing to 23% of MMM’s total sales for the financial year.
Besides the ASX, the Mitsubishi Triton which sold 6,016 units also contributed to 42% of MMM sales. As mentioned in our previous post, the all-new Triton is set to be launched in May 2015 with estimated introductory prices starting from RM71,000 to RM114,000.
MMM has also expanded its sales network from 42 outlets in 2013 to 58 outlets in 2014. To date, Mitsubishi Motors is represented by 58 showrooms (out of which 51 are 3S Centres) and 54 service outlets throughout Malaysia.
Since 2005, MMM has sold more than 88,000 units of vehicles in Malaysia. The ASX 2WD and 4WD compact SUV is locally assembled in Malaysia while the other Mitsubishi models are imported as CBU (Completely Built-Up) units from Thailand (compact hatchback Mirage, compact sedan Attrage, Pajero Sport SUV, Triton pick-ups) and Japan (Pajero and Lancer sedan).
Planning to purchase a Mitsubishi anytime soon? click here to view their models latest price list inclusive of GST .
