CSR, News

C&C Bintang Excites Fans With The New E-Class Coupe

Cycle & Carriage Bintang Berhad (Cycle & Carriage Bintang) recently launched the all new Mercedes-Benz E-Class Coupé receiving an overwhelming response from its fans. The leading dealer for Mercedes-Benz vehicles in Malaysia treated customers and enthusiasts to an exclusive showcase, discovering the newest Masterpiece of Intelligence at The Club, Saujana Resort, Shah Alam.

We are thrilled to bring the head-turning Mercedes-Benz E-Coupé exclusively to our customers.  Cycle & Carriage is synonymous with the Mercedes-Benz brand. We have been a leading dealer partner for the brand for 66 years, and are deeply committed to deliver unparalleled first class customer experience. This is achieved by keeping our customers close and being attentive to their changing needs. Growing in tandem with the positive demand for Mercedes-Benz vehicles in Malaysia, Cycle & Carriage Bintang is actively investing and expanding its network and facilities to continue raising the bar in after sales care,” said Cycle & Carriage Bintang CEO, Mr Wilfrid Foo (above, on right with Mark Raine of Mercedes-Benz Malaysia).

With an extensive network of 12 facilities across the country which includes 10 services centres, Cycle & Carriage Bintang has easily become the largest dealer for Mercedes-Benz vehicles and the leading player in the Mercedes-Benz aftersales market within Malaysia.

Emphasising on growing with the evolving needs of both new and existing Mercedes-Benz owners over the years, Cycle & Carriage Bintang continues to enhance its facilities and offerings nationwide. These range from minor to major tangible enhancements, including the incorporation of the new Mercedes-Benz Corporate Identity (CI) at all Autohauses, as well as enhanced service offerings such as the Mobile Retail feature that allows aftersales personnel increased face time with customers by moving Cycle & Carriage Bintang’s aftersales processes to a digital platform. As a result, Mercedes-Benz owners enjoy Cycle & Carriage Bintang’s signature first class customer experience wherever and whenever they drive into a Cycle & Carriage Bintang facility.

In 2016, Cycle & Carriage Bintang was awarded all top three spots in the Mercedes-Benz Malaysia Service Excellence Award for our strong aftersales standards. And more recently, we received the top four highest Mercedes-Benz Malaysia Customer Satisfaction Index (CSI) ratings for after sales in the first half of 2017. These are clear indicators that we are moving in the right direction, and these achievements will continue to motivate us to do even better” added Wilfrid.

Guests at the exclusive launch of the Mercedes-Benz E-Class Coupé by Cycle & Carriage Bintang were treated to a detailed presentation highlighting the vehicle’s superior design and performance, entertainment and fine cuisine. Guests had the opportunity to get up close and personal with the Mercedes-Benz E200 Coupé AMG Line and E300 Coupé 1st Edition which were on display. Cycle & Carriage Bintang’s nationwide launch of the Mercedes-Benz E-Class Coupé includes Penang, Ipoh, Kuala Lumpur and Johor Bahru.