Bridgestone Malaysia has recently launched its latest premium product called the Turanza GR-100 tyre.
At the official launch event, Mr. Joe Takekawa, Managing Director of Bridgestone Tyre Sales (Malaysia) Sdn. Bhd., said “Bridgestone’s Turanza brand was originally developed to offer high quality driving, outstanding comfort and security for world-class luxury cars. GR-100, the latest addition to this series, is a premium product offering superior performance that luxury car owners will definitely appreciate.”
Building on the advancements of the Turanza GR series, the GR-100 is Bridgestone’s top level comfortable tyre to date, featuring advanced technologies and decades of accumulated research and development to complement the performance of world-class luxury sedans. The GR-100 offers an exceptionally smooth ride achieved through the tyres’ asymmetric shape of sidewalls and pattern design.
The optimized asymmetric shape in the tyre’s sidewalls enable drivers to enjoy outstanding straight-line traveling dynamics while minimizing lateral forces caused by uneven and undulating roads. On the other hand, the asymmetric pattern features enlarged size blocks that improves stability for confident driving comfort on highways and in straightaways. Both technologies thereby provide drivers with superior riding comfort and driving stability allowing them a moment of relaxation during their ride.
The GR-100 was developed with a two-faceted approach, first by creating technologies to minimize the productions of noise, and then by implementing ways to minimize the transmission of noise into the cabin, making it Bridgestone’s leading noise reducing tyre. One of the newly developed technologies, the 3D Helmholtz Resonator, creates a natural vacuum that pulls air from the grooves to minimize the production of noise, and since it is more compact than previous systems, additional resonators have been placed on all four of the grooves to disperse air pressure for a quiet, comfortable ride.
In addition to the 3D Helmholtz Resonator, the GR-100 also features the new 3D Diamond pattern inside the tyre. While a major source of cabin noise comes from vibration generated through contact with the road, the 3D Diamond Pattern creates a step that dampens vibration to prevent it from passing through the tyre to become noise, thus realizing superior quietness contributing to a pleasant journey.
Inheriting the Turanza series’s key characteristic of promising drivers with superior performance, the GR-100 features Bridgestone’s world class technologies, such as the Square Shoulder design that ensures a flatter contact surface between the tyre and the road, enabling minimized irregular wear for complete confidence on the road. To top that off, the GR-100 also uses an advanced silica compound that has been designed to deliver excellent performance on wet and dry roads, while reducing rolling resistance for better fuel efficiency. Drivers seeking utmost confidence in their tyres are guaranteed to find this in the GR-100.
Bridgestone’s Turanza GR-100 comes in 24 different sizes raging from 15-19 inches, and it is now available at all Bridgestone dealers across the country. For more info about the product visit www.bridgestonetyre.com.my
