Colour has always played a major part in car design. But just as the creases and curves of a car’s outward form have evolved down the years, so too has the palette of colours adorning the metal.
Much of this, of course, may be attributed to the transient nature of fashion and the constant evolution of taste.
Colours often capture and reflect current trends, fluctuating between flamboyant and conservative with the passing of time. However, the emergence of new paint technology and processes has, perhaps, been an even bigger factor – giving designers and colour teams the ability to play with new shades and finishes to delight the senses, inject personality, heighten visual impact and accentuate the aesthetic.
Check out the video below where Matthew Weaver, director of Infiniti Design London and Infiniti Colour Manager Sandra Boberg explains the importance of colour in the design of a new vehicle and how Infiniti is always on trend and will be at the forefront of the next colour revolution.
https://www.youtube.com/watch?time_continue=9&v=bitDSNKwBV4
