Only just recently, Jaguar launched their #GoodToBeBad campaign with a nifty little advertisement during Superbowl. Guess who is the first customer in the UK to get the latest Jaguar F-Type Coupe? That is right, Jose Mourinho. With Chelsea at the very top of the Premier League table, I doubt he is considered a baddie in the eyes of the fan. Jose Mourinho emerges as Jaguar’s new brand ambassador and is set to receive his new car in March.
The official UK launch of the new Jaguar F-TYPE Coupé will take place this evening (UK time) at Eastwinter Garden in Canary Wharf, London. At the event hosted by Jaguar Land Rover Managing Director Jeremy Hicks, an audience including prospective customers, Jaguar brand ambassadors and British media will see the stunning new sports car from Jaguar presented by Design Director Ian Callum.
Jaguar Land Rover UK Managing Director Jeremy Hicks said: “I am really excited to be officially presenting the new F-TYPE Coupé in the UK for the first time. This sports car is as important to the Jaguar brand as it is spectacular to drive.