Named as “The Other Side”, Honda has released an incredible way to see what is really on the other side. Take the Honda Civic for example, it is a perfect family C-segment car and yet Honda has made the ultimate Civic Type R which is a total complete opposite of the Civic Sedan (hatchback in Europe).
While watching one video, you see a normal dad bringing his kids around, like a normal family guy but press R whilst the video is playing and you get a whole other side. The concept is amazing and it really does portray how Honda views the Civic and the upcoming R. While I won’t spoil it for the readers here and explain what happens in the video so I do encourage you to check it out in the link below.
http://www.youtube.com/watch?v=7ov6Zq_bp6c&feature=youtu.be
This campaign is targeted for customers in the UK or within the EU region where the Civic comes in a hatchback form. Right now, I am eagerly awaiting for the Civic Type R meant for the Asian region.
Check out the video at the link below and don’t forget to press “R” on your keyboard.