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Shell Helix contest winners Driven to the Extreme in South Africa

Shell Lubricants Cluster Marketing Manager Alex Lim (L) with the Malaysian participants in South Africa for the Shell Helix Driven to Extremes World Championship

It has been an unforgettable experience for 5 lucky Shell Helix customers and a journalist from Malaysia as they had an adventure of their lifetime in South Africa. They are among the 190 guests from 23 countries selected at the recent Shell Helix Driven to Extremes World Championship in South Africa.

Shell Lubricants Cluster Marketing Manager Alex Lim (L) with the Malaysian participants in South Africa during the Shell Helix Driven to Extremes World Championship

The five lucky Shell Helix contest winners from Malaysia are Ms Chew Yeah Fah, 30, from Petaling Jaya; Mr Ching Chi Yee, 31, from Puchong; Mr Ho Chee Kin, 33, from Kajang; Mr Ho Yung Shih, 32, from Kuala Lumpur; and Encik Sarfarizal Md Saad, 36, from Lumut; together with journalist Mr Gan Yong Li, formed the Malaysian team that took part in this international competition.

The bespoke series of extreme driving and expedition challenges was created by Shell Helix to give guests a taste of the tasks and obstacles faced by the professional drivers and celebrities in the Shell Helix Driven to Extremes television series.

In this two days of extreme driving challenges, tasks are designed to assess their ability across different terrain, including sand dunes and mountain tracks, receiving expert tuition from professional driving instructors along the way. Driver concentration and awareness were put to the test in a number of precision and finesse driving challenges, as was the ability to work as a team to complete various simulated expedition challenges, including a bridge build and a water retrieval task.

Malaysians in action during the Shell Helix Driven to Extremes World Championship in South Africa_2

But in the end, it was the team from Germany that triumphed in the competition, and was awarded the 2013 Shell Helix Driven to Extremes World Championship’s best overall extreme driving nation. Despite did not coming home on top, the representatives of Team Malaysia nonetheless had the time of their lives in South Africa, with five-star accommodation, exclusive dinners, traditional South African entertainment and the opportunity to explore the iconic sights of the Cape and the spectacular Table Mountain.

“It has been a very exciting few days here in Cape Town and it is amazing for us to be able to host so many of our customers from around the world for such an exciting adventure. All of the competitors here in South Africa have had the best training available to them. They have gained an appreciation of how hard the engine works in extreme environments and, the importance of oil selection to help optimise the engine’s performance in these conditions. It has been wonderful to see how much our guests have enjoyed their stay in Cape Town and I am proud that Shell Helix has been able to offer them such a fantastic experience,”said  Leila Prati, Shell Helix Global Brand Manager.

The Shell Helix “Can You Handle the Extreme?” contest was held from March 1 to May 31, 2013, and open to customers who purchased a four-litre pack of Shell Helix Ultra fully synthetic motor oil or from the Shell Helix HX7 synthetic technology range that includes the HX7, HX7 E and HX7 Diesel.

Shell Helix is committed to its research and development, investing heavily to ensure its engine oils are tested in the world’s most challenging conditions. The learnings gained from such extreme product testing are then applied to benefit Shell Helix customers and offer them the most advanced lubricant products available in the world.

Malaysians in action during the Shell Helix Driven to Extremes World Championship in South Africa A Shell Helix Driven to Extremes World Championship participant trying to navigate past one of the obsatcles A Shell Helix Driven to Extremes World Championship participant in action

[SOURCE: Shell]