Suzuki Malaysia Automobile Sdn Bhd (SMA) recently organized a “Rock the Road 2013” customer convoy to Lost World of Tambun, Ipoh with more than 30 units of Suzuki Swift taking to the North-South highway.
“This is our first road trip event for our loyal customers, and the reason we organize this Rock the Road 2013 is to show our gratitude for the strong support we have received from each and every one of you, our customers. Hopefully this could be a catalyst of continuing events of this nature in Suzuki Malaysia Automobile yearly agenda,” said Keiichi Suzuki, Managing Director of SMA in his speech.
The one night stay event flagged-off after the introduction of limited edition Swift at Setia Gemilang, one of the 4S Centre of SMA. The limited edition “Swift RR” is another variant of the Swift 1.4L in the compact hatch B-segment class. It comes with a new styling and graphics and that give it a distinct sporty character and appearance. Lightweight, peppy and with very good handling, the Swift has morphed itself into the kind of car that suits those with a penchant for driving. Swift now is a ruler in its own segment.
The Swift RR designed items will give a refresh look and enhanced presence of the current Swift 1.4L to ensure excitement of the model continues. It comes with a signature RR 4-piece body kit that includes front and rear bumper enrichment, side skirt kit and a roof spoiler. To enhance the look, the Swift RR has specially designed decal sticker and the model is equipped with special alloy wheels as well as Swift RR emblem at the tailgate.
This special edition of Swift is also equipped with a high-end touch screen music player complete with navigation system and reverse camera. Furthermore, the wholesome and exciting features added on to the Swift RR complement the internationally-acclaimed fun driving performance; exuberant styling, advanced safety technologies and fuel efficiency of the model.
Swift RR provides the opportunity for more customers to afford the value and outstanding driving dynamics of Suzuki’s world beating compact car. The limited edition will offer an exclusive ownership experience to the product. Target customer would be equally young car enthusiasts who love the sporty character and style of the Swift, who are passionate and intent in owning and living through the fun driving experience.
Suzuki Swift RR will be available at all Suzuki Malaysia Automobile authorized dealers across the country approximately from the middle of November 2013, for a limited period and numbers.
SMA is supported by a strong network of 31 authorized dealers nationwide. Call the Suzuki Malaysia Automobile toll free number 1-300-88-6699 to locate your nearest Suzuki dealer or visit our website at www.suzuki.net.my for more information about the Suzuki Swift’s standard equipment and features.
Text & images courtesy of SMA
