Celebrity spokespersons are a norm for carmakers, Jaguar has their #GoodToBeBad campaign with plenty of celebrities and other car makers have also followed suit. Hear what James Blunt has to say when BMW loaned him a 4-Series convertible in the video below.
http://www.youtube.com/watch?v=W9ug0BHZ
That’s right, be a man, tell them ladies not to scratch your BMW. The video was shot during James’ shoot of his music video, “Postcards”, which featured the BMW 4-series convertible. See the full music video below.
If you did watch the first video above, you would notice how he talks about BMW’s connected drive to stream music to his car and in his official music video, he does just that with a great twist. Check out 3.09 onwards in the music video to watch that bit.