UMW Toyota Motor Sdn Bhd (UMWT), the sole importer and distributor for Toyota vehicles in Malaysia, has opened the doors to its brand new showroom in Johor Bahru. This facility replaces the previous showroom at Jalan Kebun Teh and it features the next-generation Toyota showroom concept.
The new concept includes the latest layout and design that reflect a modern showroom. It offers a stylish and comfortable lounge area, where customers can enjoy their coffee, surf the internet or browse through the product information via the digital specification stands at their own leisure, when they visit the showroom. For parents who would like to bring their kids along, the showroom also feature a play room where the children can play and entertain themselves while their parents are busy shopping.
The showroom also has special display area to highlight the new models or key sales models, as well as a display that showcases the lifestyle image projected on Toyota models. To enhance customer experience, the showroom also feature an accessories display area and a merchandise corner where customers can browse and purchase Toyota TRD merchandise items.
Mr. Akio Takeyama, Deputy Chairman of UMW Toyota Motor said at the ceremony, “This showroom in Johor Bahru is the first UMWT’s showroom that features the Next Generation Toyota Showroom concept. This new initiative was to upgrade the overall Toyota showrooms environment all over the region with a new concept that would appeal to the younger generation while maintaining Toyota’s Corporate Image.”
Datuk Ismet Suki, President of UMW Toyota Motor said in his speech, “With the new concept, our aim is for the showroom to be vibrant and more customers friendly so that people who came in for a visit would feel welcomed.
“UMW Toyota Motor had spent RM15 million for this new facility that become a model outlet for Toyota’s Next Generation Showroom Concept. In future, more Toyota showroom as well as our service centres will adopt this new concept,” he added.
The new showroom is located at No.31, JalanTun Abdul Razak (Susur 5), Johor Bahru. Besides this new showroom, UMWT also has a 2S centre located in Larkin and three 3S centres run by its authorized dealer. The company currently has a network of 97 sales and aftersales outlets (including dealers) throughout the nation.
In December, UMWT have several exciting activities lined-up for customers which include model improvements and the upcoming launch of the all-new Toyota Innova. The company is also currently having a Year End Sales Carnival where customers can purchase various Toyota models at a very attractive price tag.
For more info, visit www.toyota.com.my.
